Methods of Analysis
Consultic uses modern and well-established methods for the analysis of data. We have many years experience in the areas of
- Multivariate procedures (e.g. factor analysis, cluster analysis, multidimensional scaling)
- Conjoint (CBC, ACBC, MBC)
- Multi-dimensional segmentation and persona development
- Market forecasts and scenario technology
- Customer & Project Journey, among others.
Regardless of the evaluation method selected, all results are reviewed by our industry-experienced staff with regard to validity and informative value.