Public & Semi-Public Services

Background  /  Solutions / References

Also in the area of public and semi-public institutions, Consultic has in-depth survey experiences and the offers the right research tools to meet the specific situation in order to

• prepare strategic decisions
• prevent strategic errors
• support the already started changes in the internal organization with a precise analysis

Examples of these studies are ...

Customer Satisfaction Analysis:  

e.g. survey among municipal managers like head of departments, IT coordinators or department operators about their satisfaction with the service portfolio of municipal IT service providers; combined with personal interviews with mayors and branch managers to integrate strategic implications.e.g. tracking of customer satisfaction for a social security fund based on a customer satisfaction index.

Image Analysis:

Also for public institutions a sound analysis of their image with existing and potential clients becomes increasingly important.  Using image profiles and statistical analysis, the key elements of the image can be explored and areas where the image needs to be modified can be identified.

Employees Surveys:

The integration of employees in the above mentioned changes becomes increasingly important. We hence analyze for example the impact of customer orientation on the job environment of employees as well as on their motivation and satisfaction.

Competition and Market Potential Analysis:

Analysis of the strengths and weaknesses of the competitors.  Including also objectives to identify potential customer segments for new products or services and to identify the future importance of services for municipalities as well as for end-consumers, e.g. students, tenants, public transport users. 

Listed below are some of the areas in which we have gained in-depth experiences:  

• Data Centres
• Social Security Funds
• Mutuals
• Public Transport Companies
• Housing companies
• Health Insurance Companies